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Industry News

The 2015 InfoTrends Holiday Card

16 Dec, 2015

From Jim Hamilton:   This year the InfoTrends holiday card highlights Crossroads for Kids, a Boston-area charity that serves more than 1,000 young people annually with an immersive summer program. Many of those kids also participate in a comprehensive multi-year, year-round program of mentoring and enrichment designed to develop young leaders. InfoTrends has been contributing to Crossroads for Kids for a number of years, most recently through an office yard sale that we conducted in March.

The 2015 InfoTrends holiday card has two particularly interesting aspects. First, it makes use of a colorful and lively depiction of three snowmen, drawn by one of the young people who benefits from the programs provided by Crossroads for Kids. The second interesting aspect relates to the card’s production. A digital die-cut on the front of the card provides a peek into the stars and holiday message on the inside of the card. Printed at ANRO Communications in West Chester, Pennsylvania, the digital die-cut was facilitated using a Highcon Euclid. Many thanks to ANRO and Highcon for their support of this year’s card!

InfoTrends-Crossroads holiday card

The 2013 and 2014 InfoTrends holiday greeting cards also have interesting backstories. In 2013, the card was letterpress printed at the Museum of Printing using a woodcut by Anna Hogan. In 2014, the card was designed by Jessica Baratta, the first student to be awarded EDSF’s Charlie Corr Memorial Scholarship.

InfoTrends 2013 cardInfoTrends 2014 card

One final note: If greeting cards are of interest to you, you should know that for the past five years I have prepared a video review of the corporate greeting cards I’ve received. If you send me your corporate greeting card, I will include it in my annual video review for 2015. My address is Jim Hamilton, 97 Libbey Industrial Parkway, Suite 300, Weymouth, Massachusetts 02189, USA.

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