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BTA Southeast to Host Fall Colors Retreat Oct. 26-27 in Waynesville, N.C.

26 Sep, 2012

Kansas City, MO - September 26, 2012— On October 26-27, 2012, the Business Technology Association’s Southeast district will host its annual Fall Colors Retreat at the Waynesville Inn Golf Resort & Spa in Waynesville, N.C.

The event will include a round-table discussion and three education sessions led by industry leaders, providing insight and strategies that can help any office technology dealership reach new heights. Dealers will be able to participate in networking events that will allow them to connect with their peers, including a welcoming reception and a dinner. There will also be plenty of time to visit with exhibiting sponsors. On Saturday afternoon, there will be time to explore the Waynesville area and enjoy the fall colors.

The event begins at 4:30 p.m. on Friday, Oct. 26, with a round-table discussion, “Marketing: What is Working? What is Not?,” led by the BTA Southeast leadership team. Attendees will be able to ask questions of and receive answers from the BTA Southeast leadership team and their peers, and they will be able to share ideas with the group and receive feedback. A welcoming reception will follow the round table from 6:30 until 8:30 p.m., giving attendees time to network with peers and visit with exhibiting sponsors.

On Saturday morning, Oct. 27, a breakfast buffet will be held from 7 until 8 a.m., followed by three education sessions and breaks that will give attendees time to visit with sponsors. From 12:30 until 6:30 p.m., attendees will have time to explore the Waynesville area and enjoy the fall colors, play a round of golf or just relax. Cocktails will be served at 6:30 p.m., followed by dinner and a closing presentation.

Fall Colors Retreat education sessions will include: “How to Use Social Media in Your Dealership,” with Darrell Amy, CEO of Dealer Marketing Systems; “Coaching Sales Performance,” with Troy Harrison, president of SalesForce Solutions; and “Managed Services for the Small-to-Mid-Sized Dealership,” with Chris Ryne, a partner at Growth Achievement Partners.

The exhibiting Fall Colors Retreat sponsors: ACM Technologies, Color Imaging, DocuWare, ESP Energy Intelligence, GreatAmerica Leasing Corp., InkCycle, LEAF, OKI Data Americas (Oct. 26 Reception Sponsor) and Square 9.

BTA member registration for the Fall Colors Retreat is $159, which includes the Friday and Saturday education sessions, Friday welcoming reception, Saturday breakfast (Waynesville Inn guests only), cocktails and dinner. An additional attendee from the same dealership is only $129. Non-member registration is $209. A spouse or guest can attend for $79, while children under 12 are $40 (both prices include the Friday reception and Saturday dinner).

For more information, including full session descriptions and the registration form for the event, visit www.bta.org/BTASoutheastEvent.

Founded in 1926, the Business Technology Association serves office technology dealerships, resellers, manufacturers, distributors and service companies. Its core members — office technology dealerships — consult, sell and service hardware, software and supplies with the goal of helping businesses maximize their investment in devices and technology. Through the association's various educational programs, information, research, legal services, publications and guidance, BTA member dealerships are positioned to be the premier source of the office technology used by businesses throughout the United States every day. For more information on BTA, visit its Web site at www.bta.org or call (800) 505-2821. The fax number is (816) 941-4838. You may also write to: BTA, 12411 Wornall Road, Kansas City, MO 64145.

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