Emerald Expositions Partners with PrintReleaf to Reforest Paper Consumption8 Feb, 2016
SAN JUAN CAPISTRANO, Calif. – February 4, 2016 – Emerald Expositions, LLC (“Emerald”), a leading business-to-business trade show and conference producer, has become a certified partner of the PrintReleaf Exchange (“PRX”), the first technology platform to enable cloud-based forest product tracking and reforestation. This partnership gives Emerald’s magazine brands an innovative and authenticated means of achieving sustainable business practices that reduce the environmental impact that results from the use of forest products, namely trees, to make paper.
PRX partners “releaf,” or reforest, their paper consumption by planting new trees – in an amount equivalent to their paper use
– at global reforestation project sites of their choice. Through PRX’s integration with Global Forest Watch, a platform hosted by the World Resources Institute, PRX partners have access to heat map technology that represents forest loss and gain across the globe, showing them which areas of the planet need trees most. PRX reforests at a generally accepted rate of 8,333 sheets of paper per tree (as detailed in PRX’s global standard for sustainability). After selecting where they want their paper releafed, PRX partners use their online portal to track the evolution, growth, and survival of their trees over an approximate eight-year time frame for each tree. Since the launch of PrintReleaf, PRX has releafed over 77,000 trees.
“As an operator of more than a dozen print trade magazines and directories, this initiative is an important statement about our desire to minimize our impact on the environment,” said Denise Bashem, VP, Corporate Operations of Emerald Expositions. “This program will be rolled-out to all our print publications over the next few months, and the environmental value and social impact fit perfectly with our core values.”
Emerald Expositions is a leading operator of large business-to-business trade shows in the United States, producing more than 50 trade shows and over 100 face-to-face events in total, including conferences, summits and other events. The Company connects more than 335,000 sellers and buyers each year and operates within the U.S. in 10 end markets (Gift, Home, General Merchandise and Manufacturing; Sports & Apparel; Design; Jewelry, Luxury & Antiques; E- Commerce; Creative Services; Licensing; Healthcare; Military; and Food). The Company’s
shows are typically the most prominent and important for exhibitors and attendees within their various industries. Emerald Expositions is headquartered in San Juan Capistrano, CA. For more information on Emerald Expositions, please visit www.emeraldexpositions.com
Creating a global standard for sustainable forest product consumption, PrintReleaf guarantees to certifiably releaf all forest products consumed by its customers. Founded in 2011 by print services industry veterans, the PrintReleaf Exchange [PRX] is the first technology platform that measures a customer’s forest consumption and connects them directly to reforestation projects. The patent-pending technology not only measures consumption, but tracks its reforestation partners to ensure fulfillment. For more information, please visit www.printreleaf.com.
PrintReleaf Contact: Jordan Darragh, CEO PrintReleaf