LEAF Commercial Capital, Inc. Announces New Vice President, Marketing and Communications21 Mar, 2012
Philadelphia, PA– March 21, 2012– LEAF Commercial Capital, Inc. ("LEAF") is pleased to announce the promotion of Michelle Speranza to Vice President, Marketing and Communications. In her new role Ms. Speranza will be responsible for leading and developing corporate marketing strategies, increasing brand recognition in the marketplace, and managing the overall execution of marketing operations.
Crit DeMent, Chairman and CEO said, “Michelle has been a major contributor at LEAF. She has been instrumental in creating a solid brand strategy for the company and assisting in delivering highly effective marketing campaigns that have supported the needs of the organization. She has led her team to continually create fresh ideas and develop them into viable business strategies so that these concepts have maximum impact for our customers and clients. Michelle’s experience and vision will help us further define our LEAF 360° brand and increase our recognition in the marketplace as a true leader in the equipment finance industry.”
Prior to her promotion, Ms. Speranza served as LEAF’s Marketing Director, having joined the company in 2005. Before joining LEAF she began her early marketing career working for Philadelphia Newspapers, Inc and later for The Walt Disney Company. She graduated Summa Cum Laude with a Bachelor of Science degree in Business Administration from Gwynedd-Mercy College.
About LEAF Commercial Capital, Inc.
LEAF Commercial Capital, Inc. ("LEAF") is an independent equipment leasing and finance company headquartered in Philadelphia, PA. LEAF serves the small- to mid-ticket equipment finance marketplace, specializing in information technology, telecommunications, office-automation, light industrial, healthcare and other business-essential assets. LEAF's assists vendors to transform sales financing into a revenue generating strategy. For more information on LEAF please visit http://www.LEAFnow.com.