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Industry News

MSE Offers Powerful Dealer Marketing Tool - Brainshark®

7 Nov, 2013


VAN NUYS, CA – Novemeber 2013 - Micro Solutions Enterprises (MSE), a global leader in patented solutions for high-quality, intelligently re-engineered printer cartridges, announces a powerful new dealer tool to more easily communicate the MSE message of Made in the USA quality and environmental stewardship.

MSE has invested in Brainshark, a leading business presentation solution provider. Brainshark enables companies to improve productivity with cloud-based business presentation solutions for sales, marketing and training. The MSE marketing team has created specific Brainshark presentations geared towards end users that MSE dealers may personalize with their company information and introductory voice recordings.  The themes include environmental benefits, color cost savings, MSE color quality and the Made in the USA quality that appeals to many US consumers right now.

Says Luke Goldberg, Senior Vice President, MSE Global: “Brainshark is a powerful tool that makes a huge impact on anyone who watches it. Brainshark enables us and our dealers to convey an impression of technology, innovation, and credibility. We are offering it to our MSE brand dealers at no cost because our success is inextricably linked and we need to support the world’s best aftermarket cartridges with world-class marketing and after sales support.”

All customers who purchase the MSE brand are eligible. Call your authorized MSE dealer for more information.
Founded in 1994 by Yoel Wazana, MSE is the largest toner cartridge remanufacturer with all of its production facilities based in the U.S., and a leading-edge innovator in the marketplace. MSE pioneered the process of Intelligent Re-Engineering™, which employs patented technologies, proprietary processes, and stringent testing methodologies that result in the market’s best alternative to high-cost OEM print consumables. MSE has sales and distribution in Canada, Europe (UK, Spain and the Netherlands), Israel, United Arab Emirates, Brazil, California, and Pennsylvania.




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