MSE’s New Branded Packaging a Success with U.S. Dealers12 Sep, 2012
Van Nuys, CA - September 12, 2012 - MSE, a global leader in high-quality aftermarket toner cartridges, is pleased to announce the success of its recent launch of new branded packaging and associated dealer support packages.
Six months after its release, the reviews are unanimous: U.S. Dealers have resoundingly praised the sleek design, four-color monogram label capabilities, and the overall message of Intelligent Re-Engineering®.
Dealers have also expressed a high level of satisfaction in the coordinated after-sales support that followed the launch.
Says Yoel Wazana, president, MSE: “Changing packaging is a very emotional undertaking, especially when you have over 10 years with a specific look and feel. This was a big departure, but one that we felt was needed to refresh the look and to incorporate new and existing themes in fresh, modern ways. Overall we are happy because our customers have embraced the change.”
Ask your MSE representative for samples of the new packaging and for complete details on MSE’s support of the brand.
Founded in 1994 by Yoel Wazana, MSE is the largest remanufacturer with U.S.-based production facilities and a leading-edge innovator in the marketplace. MSE pioneered the process of Intelligent Re-Engineering®, which employs patented technologies, proprietary processes, and stringent testing methodologies that result in the market’s best alternative to high-cost OEM print consumables. MSE has sales and distribution in Canada, Europe (UK and the Netherlands), Israel, Brazil, California, and Pennsylvania. Visit www.mse.com for more information.