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Report Says, BYOD Resources Go to the Top of the Corporate Ladder

21 Nov, 2013

According to Molly Bernhart Walker of FierceMobileIT, executive benefits are nothing new. There are concierge services to make time in the C-suite more comfortable and golden parachutes when the executives leave, but one unexpected perk is doled out by the IT department: bring your own device.

A new survey from enterprise mobility company Visage finds that companies with BYOD programs are spending significantly more on executive mobility, even though executives are using their devices less than workers at other levels.

"Plans for CEOs were two-and-a-half times more expensive than plans for director- and manager-level employees, even though CEOs were averaging lower usage rates for both voice and data, and sending roughly half the number of texts," writes Neil Cohen, vice president of marketing at Visage in Wired.

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The cause of these mobile inequalities, says Cohen, is an inconsistent BYOD policy. While many companies are focused on standing up solid privacy, security or terms of use policies, they're wishy-washy when it comes to hardware, bandwidth and voice service reimbursement.

Wi-Fi is another cost center, as executives tend to travel more and rack up Wi-Fi fees on planes and in hotel lobbies, notes Cohen. Naturally, the CIO is in a difficult spot if he or she has to tell the CEO what he or she can and can't charge to expense accounts.

Cohen argues that companies should be looking at mobile as an investment, rather than a cost center. By saddling employees with work expenses, they're putting employee productivity and satisfaction at risk. He also suggests enterprises eliminate a one-size-fits-all approach and tailor mobility usage to the individual employee.

But it's Cohen's third suggestion that's probably the most important--and common sense. Have a clear mobility policy.

There's no reason the IT department can't partner with finance to ask "what can we afford to cover?" and human resources to ask "what should we cover?" By collaborating with these teams it will be easier to set, and stick to, a consistent, well communicated BYOD policy.


Article by Molly Bernhardt Walker, FierceMobileIT. Read more: BYOD resources go to the top of the corporate ladder, says report - FierceMobileIT http://www.fiercemobileit.com/story/byod-resources-go-top-corporate-ladder-says-report/2013-11-20#ixzz2lJOIMWt5  

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