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Paul Joe Watson

Marketing Coordinator

Paul Joe Watson holds an MA in Communication Studies and Mass Media and a bachelor’s degree in Advertising/Public Relations. He is the Marketing Coordinator for ESP/SurgeX in central North Carolina. Read more at espei.com.


Twain's Tom Sawyer, Art, and the Fun of Work   28 Aug, 2013
By: Paul Joe Watson

In Mark Twain’s 1876 classic, The Adventures of Tom Sawyer, the mischievous protagonist is ordered to paint a fence, yet convinces others that the task is fun, thereby getting them to do it for him.

The Beautiful Compensations of Corporate Philanthropy   4 Aug, 2013
By: Paul Joe Watson

Corporate philanthropy isn’t a new idea, but it is often understated. It can be easy to forget that practicing generosity as a company can be good for business. Doing so doesn’t need to be complex or expensive, nor does it mean having a formal partnership with a nonprofit.

How Jargon Can Help Your Content Strategy   1 Jul, 2013
By: Paul Joe Watson

Oftentimes, the term “jargon” doesn’t illicit positive emotions. The word implies that which is not understood; it is defined, in part, as “the vocabulary, peculiar to a particular trade, profession, or group.”

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