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ITEX '09 Delivers All Things Office

26 Jan, 2009 By: Sand Sinclair imageSource

ITEX '09 Delivers All Things Office

It’s the beginning of the year again where you plan to revise your business
model in order to capture business and sustain (and retain) profits. You need
custom-tailored strategies to thrive and grow in 2009. The seriousness of the
industry and how it affects you lies in negotiating and crafting together a
solid, workable, no-nonsense approach. That means redefining your business model
in today’s climate, paring away the fat to bring the leanest & strongest
solutions to the table to maintain your customers, to sustain your business.
What’s the fastest & most affordable way to learn the best strategies that teach
you how? ITEX’09.

Time to Strengthen Your Business Model

ITEX (Information Technology Education & Exposition), is the “All Things
Office” Dealer Channel event for Dealers, Resellers, VARs and ISVs looking to
partner with Suppliers in all aspects of the expanding Office Equipment &
Supplies, Document Management, and Business Solutions markets.  You can count on
ITEX to bring you hundreds of manufacturers in all aspects of the office
channel, dozens of dead-on Power Hour Education sessions to impact your
business, and new for 2009, the added bonus of bringing you not one, but two
special Dealer Business Forums (service profitability and MPS) along with
Multi-themed Pavilions showcasing diversified new products and services.

There is absolutely no other way you can find such diversity at one central
event, and at an affordable entrance fee close to that of a local theme park.
But this isn’t Disney World we’re talking about, but your Business World. The
power event where strategies, best practices and usable information come
together for your benefit. Can you really afford to miss the one show that has
the pulse of today’s market?

The Complete Show for Office Channel Dealers

ITEX has a history of premiering cutting edge technology and education while
helping to foster profitable partnerships between vendors and their distribution
partners. ITEX’09 was developed to encompass the entire office technology
marketplace. Many providers want to widen their portfolios and our looking for
the best means to increase profits while warding off their competitors, thus
becoming the total provider to their customers in order to retain market share. 
Areas of focus include:

Managed Print Services • Office Supplies • Imaging  Products • Managed
Services • Service Technology • IT Equipment • Total Office Provider • Document
Management •  Business Technology • SaaS (Software as a Service)  • High-Speed
Printing • Emerging Technology *  Wide Format • Office Equipment • Color
Technology • Workflow Management • Fax / Scanning / Mailing Systems

Choosing the best partners for your business is an important decision your
company will make. As office solutions have all become networked devices, the
lines have become blurred as to who is the best provider of your products &
technology. ITEX ’09 will give you a clear picture. By bringing together the
leading experts and vendors, you will specifically learn how to expand your
business while facilitating growth through key partnerships.

EDUCATION - Fuel for the Mind to Power Your Business

ITEX Power Hours Education Tacks are created by consultants, analysts,
dealers for dealers, and the ITEX and imageSource staff who, collectively, have
put together the most comprehensive strategies for providers to capitalize on in
order to remain profitable. Regardless of your career position, if you're
looking for resources on core business issues or new exciting ways to grow your
business, you'll find the answers you need in these power-packed informative
seminars. Each of the Power Hour sessions have been developed within five
distinctive tracks. Each of these contain five different sessions and connect in
concept for a thorough perspective -  all key topics to address - and remedy -
the most significant and pressing issues that dealers/providers face today.
Tracks are: Document Solutions, Sales & Marketing, Dealership 2.0, Emerging
Technology, and Service. The practical information and new-found “rules to play
by” contained in these classes will fill in the blanks to important unanswered
questions, as experts offer successful methodologies and benchmarks to help
dealerships utilize best practices that lead to increased G.P.  You should
consider classes such as “Now That You’ve Embraced Solutions, What’s Next in
Sales & Marketing?” or “Examining the Trends & Profits Found in the Color
Market.” Along with “The Right Service Structure Drives Profit Margins” and why
“The Negative Impact of Poor Machine Placement” will reduce your profit margins.
The bottom line of every attendee, every exhibitor, every business person is
knowing what to do–and what not do–to keep their company’s profits stable, let
alone grow them.

2 Dealer Business Forums - Service Profitability & Managed Print

DBF 1: As part of the ITEX line up, and held one day prior to the
official show floor opening, an exciting full-day forum, Improving Service
Profitability, moderated by both BEI Pros and BEI Services’ top management, will
be available to dealers to take advantage of. This can’t-afford-to-miss forum
provides a Field Service Action Plan to maximize profits in Service. This
powerful forum provides successful tools, resources & information on how to
achieve operational benchmarks; those identified as the keys to achieving gross
margins exceeding 52%. These industry experts provide a proven and strategic
roadmap that will immediately impact your business and deliver measurable
results. It’s time to learn from three of the industry’s most respected field
service leaders who successfully consult for some of the most powerful office
equipment dealerships today. They will provide rock solid ways to improve your
service profitability, with a systematic process that will bring your service
organization’s performance to new and profitable levels. Check out the ITEX show
guide for details, especially on the big bonus to the first 50 attendees who get
a complimentary one-on-one assessment of their company in addition to a complete
benchmarking review of their your current service performance, both courtesy of
BEI Pros and BEI Services top execs, Jerry Newberry,
Jeff Kelly, and Wes McArtor, respectively.

DBF 2:  From competitive opportunity to business
fundamentals, Managed Print Services is the single most important initiative for
a document technology dealership today. And ITEX has brought together some of
the industry’s best and brightest minds to help dealers plan, execute and
maintain a successful profit driven MPS program. Nine classes in total within
two categories: Essentials and Comprehensive Tracks. The introductory
“Essentials Track” will define the MPS opportunities and how to engage customers
with MPS, the phases and tool set requirements, and a dealer panel discussion
based on experiences of entering the MPS space, the investment needed, and how
research indicates the largest opportunity in MPS is within the mid-market/SMBs. 
The “Comprehensive Track” of six classes addresses where the real value lies in
the MPS market, coaching your sales staff with critical strategies, speaking
“IT” as well as selling business benefits vs. commodities. In addition to a
dealer panel who detail the varying product mix & strategies used, key
information on “just in time” supplies and service fulfillment programs,
presenting your value to your clients, and a review of how your own MPS program
is faring are addressed, with goals to set for the next
24 months.  Without a doubt this “MPS Bootcamp” at ITEX’09 is where you will
find lots of attendees anxious to learn. Be sure to visit the www.itexshow.com
website for details and special bonus packages.

Wide Format, Office & Imaging Supplies, Mailing Systems

Wide Format
opportunities are one of the best untapped markets for the
imaging industry. Dealers, Resellers & VARs looking for partners to penetrate
this market can find all the information they need at the Wide Format Pavilion
(sponsored by BERTL), accompanied by other noteworthy vendors who can walk you
through the benefits. Based on research, the most sought out interest of growth
for traditional Office Equipment Dealers is Wide Format. Therefore, ITEX’09
spotlights it for our attendees, pointing out the available profit streams and
which vertical markets to focus on. This pavilion offers uniform turn-key

Office Supplies are fast becoming another revenue stream for office
equipment providers. This dedicated pavilion (sponsored by SP Richards) will
showcase products, services and vendor partners to help dealers easily add
office products to their portfolio in order to maximize profits! ITEX’s sponsor
is the leading resource to guide dealers in learning what product mix will best
complement their existing offerings.

Mailing Systems, especially digital, can compliment a document
solutions provider by widening his offering to his customers. The vendors at
ITEX will provide the latest information pertaining to the mailing, shipping and
office automation industry and the profit opportunities found there! 

Imaging Supplies bring even more added value to your offerings –
expanding the capacity of your inventory with quality imaging products with high
margins!  Vendors talk shop at ITEX.

nine years, imageSource  and ITEX has set the direction for many dealers through
its authoritative insight into the market. By spotting trends and predicting the
shifts in the industry first, they put together each year the resources to give
the office technology community the power to respond to emerging opportunities.
ITEX ’09 is even more exceptional in that they’ve drafted the education,
pavilions and dealer forums to address the dramatically changing marketplace
head-on, paring it down to the most critical and effective information in
changing your business for the better.

Get ready for rock solid ITEX’09 in Las Vegas this March.
Partner with those that cast light on your business future.

With that, ITEX extends the opportunities, and a sincere thanks to the line
up of expert speakers, track leaders, exhibitors and sponsors, including
“Partner Sponsor” OKI Printing Solutions, who together are getting prepared to
provide incredible solutions to enable individuals to efficiently produce,
manage and grow their businesses. 

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