Lou Slawetsky

Let’s briefly examine both the rewards and risks of strategies that make use of either (or both) scanning or color. > Scanning We’ll begin with scanning. Since the launch of the first truly multifunctional digital products 18 years ago, (time flies when you’re having fun), we’ve...more >>

This is the time of year when we all examine last year’s financial results in order to determine what went right, or (hopefully not) what went wrong.  No matter how positive the results of this examination, there’s always room for improvement.  Unfortunately, that need for...more >>

Recently, I read that JetBlue Airlines won yet another award. This, the first place ranking in the Airline Quality Rating study, is sponsored by the University of Nebraska-Omaha’s Aviation Institute and Wichita State University in Kansas. This, of course, is not the only recognition for...more >>

No, I’m not talking about the position of your body. I’m talking about your marketing strategy – horizontal versus vertical marketing. These buzzwords have been knocking around for ages, but they’ve never been more important than they are now. Let’s first take a few steps back...more >>

If the questions harvested from my website are any indication, the continued practice of presenting customers with an all-inclusive cost per page contract is rising to the top of dealers’ radar screens. I have been bombarded with questions such as: are these contracts a good thing and are...more >>

The advent of digital integrated imaging systems (copy/ print/ scan/ fax) was, at least in theory, a boon to both users and dealers alike. For users, the technology promised: Multiple functions on a single system, allowing for asset consolidation Seamless integration with the...more >>

One of the long-standing arguments in our industry concerns the relative advantages and disadvantages of multiple branding versus single line distribution. The simple question is, are dealers better off focusing on just one brand, or should they establish relationships with more than one...more >>

Although we are still in the process of tabulating our annual Dealer Distribution Strategies Report, the latest review has already revealed potential profit-producers that most dealers are missing— workflow or document assessments. Preliminary research for our current Dealer Distribution...more >>

What a touchy subject! Ask any vendor and they’ll tell you that multiple branding is the worst thing you can do for building profits. Ask any number of dealers, and they’ll tell you that multiple branding is the only way to go. So, what’s the answer? The true consultant’s response...more >>

Oh, for the good old days when dealers could place a copier and count on a highly profitable revenue stream from the sale of service and supplies. Typically, that stream lasted for at least three years and, in most cases, five years or more. Our monthly Used Copier Report showed that, as...more >>