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BTA to Host ProFinance 2.0 Feb. 15-16 in Orlando

26 Jan, 2011

BTA to Host ProFinance 2.0 Feb. 15-16 in Orlando

Kansas City, MO (January 26, 2011) — On Feb. 15-16, at the Rosen Plaza Hotel in Orlando, Fla., the Business Technology Association (BTA; www.bta.org) will host ProFinance 2.0 as a front-runner to the Feb. 17-18 BTA Southeast Winter Break 2011 district event. ProFinance 2.0 is a one-and-a-half-day educational course for office technology dealers. It has been recently revised by instructors John Hey and John Hanson of Strategic Business Associates (www.strategicbusinessassoc.com).

Over the last 10 years, the principles of ProFinance have dramatically improved the performance of hundreds of dealerships. But with the introduction of color, connectivity, software and managed print services (MPS) the business has changed — and ProFinance has changed with it.
ProFinance 2.0 incorporates these changes into the new industry model, including benchmarks for MPS. With more than 30 key benchmarks, this management tool will help you and your team members achieve double-digit operating income.

Hanson and Hey will share their knowledge from 25-plus years of experience in building one of the largest dealerships in North America and on advising many of the most successful companies in the industry. This hands-on training will provide practical ideas that can be put into action immediately. It will give your company the competitive edge that is so vital in today's marketplace. Learn proven sales and service plans, effective management bonus programs and critical organizational strategies.

ProFinance is one of BTA’s longest-running courses and has received many positive reviews through the years. Among the comments from recent attendees:
• “I had been introduced to the financial model in the past, but never actually used it. So I really benefited from the exercise and can’t wait to return and plug in our numbers. I believe this investment of two days, and the implementation of the ideas shared, will dramatically change the rest of my life. Thank you.” — Ray Derstine, Altek Business Systems, Telford, Pa.

• “Over the last two to three years, we have implemented these ideas and model and it has clearly changed and driven our business to a solid and more optimistic phase. We had the best interests of our clients and employees, but needed a road map to effectively negotiate our future.” — Dawn Abbhul, Repeat Business Systems, Albany, N.

• "This is a very useful seminar. Any business or dealership can use the benchmarks to help improve their profits, organization and purpose of their dealership. Learn it, put it to work, monitor it. It will pay off greatly."
— Tony Pezeshkian, Summit Business Systems Inc., Oklahoma City, Okla.

Commit to improving the performance of your organization. Register today and bring your key decision makers to ProFinance 2.0. It is an investment that will give you and your team valuable knowledge and will provide immediate take-home value. For more information or to register for ProFinance, visit www.bta.org/ProFinance or call (800) 843-5059. Returning BTA-member ProFinance students seeking a refresher course and the opportunity to obtain the new model can attend for 50 percent off the member price. Attendees will also receive free registration to the BTA Southeast Winter Break 2011 district event immediately following the workshop on Feb. 17-18, 2011.

Founded in 1926, the Business Technology Association serves office technology dealerships, resellers, manufacturers, distributors and service companies. Its core members — office technology dealerships — consult, sell and service hardware, software and supplies with the goal of helping businesses maximize their investment in devices and technology. Through the association's various educational programs, information, research, legal services, publications and guidance, BTA member dealerships are positioned to be the premier source of the office technology used by businesses throughout the United States every day. For more information on BTA, visit its Web site at www.bta.org or call (800) 505-2821. The fax number is (816) 941-4838. You may also write to: BTA, 12411 Wornall Road, Kansas City, MO  64145.

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