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Buyers Laboratory Inc. Acquired by Publishing Industry Veterans

25 Feb, 2004

Buyers Laboratory Inc. Acquired by Publishing Industry Veterans

HACKENSACK, NJ-Buyers Laboratory Inc. has been acquired by Mark Lerch and Michael Danziger, veteran publishing executives with extensive entrepreneurial experience. Buyers Laboratory Inc. ("BLI") was established in 1961 and has become a leading source for unbiased and reliable product testing, comprehensive test reports, specification guides, product databases, and consulting services to the digital imaging marketplace.

Mark Lerch, will assume the title of Chief Operating Officer and Michael Danziger, will be the new CEO of BLI. Burt Meerow, who sold the business to Danziger and Lerch, will stay on with the business in an advisory capacity post-closing. "BLI has been a family to me and it was a difficult decision to sell the business, Meerow said. "I've given it the better part of my life and I would like to enjoy my semi-retirement knowing that the business has been placed in capable hands."

Danziger and Lerch immediately named Tony Polifrone Managing Director of the newly formed Digital Imaging Division of BLI. Polifrone said, "Speaking for myself and the senior management team of BLI, we're looking forward to working with Mark and Michael in helping BLI realize its full potential. The publishing expertise and investment capital they bring when combined with the outstanding people and products already in place, will usher in an exciting new chapter in BLI's story."

Lerch and Danziger indicated that BLI plans to look for additional acquisitions of publishing companies within the digital marketing space and in related markets. Terms of the deal were not disclosed.

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