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EFI Fiery Power “Takes the Pain Out” of Corporate Color Printing

3 Oct, 2007

EFI Fiery Power “Takes the Pain Out” of Corporate Color Printing

Foster City, CA – EFI  has announced the next-generation Fiery Platform optimized for office publishing. Currently, more than 15 million print service providers around the world take advantage of EFI Fiery’s consistently precise color, advanced connectivity, sophisticated yet intuitive workflow, and high performance. The new Fiery Platform for the Office leverages EFI's more than 17 years of print technology industry leadership to “take the pain out” of customers’ corporate color printing. The new Fiery Platform for the Office is also an integral tool that delivers paper into the “paperless” office. Unprecedented for customers in the office environment, this new Fiery Platform delivers the ability to: readily achieve exact corporate color and quickly print high volumes of the most complex Microsoft® PowerPoint and Adobe® PDF documents; easily capture, repurpose and distribute paper documents; effortlessly integrate into the corporate IT infrastructure and maintain the highest levels of security.

According to a recent report published by leading information technology research and advisory company Gartner, Inc., “Documents claim up to 60 percent of office workers time and account for up to 45 percent of labor costs.” Regarding this market statistic, Kathy Wilson, director, product marketing and strategy, EFI, said, “We’re applying Fiery power specifically to stem that loss, having designed the Fiery Platform for the Office to address the document printing, capture and distribution pain points that drain time and money in the corporate environment.”

Brian Bissett, publisher and editor of The MFP Report, assessed the Fiery Platform for the Office, “This new EFI Fiery platform stands to make a terrific impact for corporate customers’ efficiency. I was particularly impressed with the new Fiery Bridge, a feature that incorporates paper into the paperless workflow and extends the Fiery to the desktop. Customers are able to treat the Fiery as a Windows Network Share for document distribution and storage. Saving precious time, and a lot of it, scans are within the user’s reach and easily printed, distributed and archived.”

The new Fiery Platform for the Office is the cornerstone of EFI's robust portfolio of products designed to dramatically increase productivity in high-volume, quality-conscious office environments. SendMe™, EFI's document capture and distribution solution, readily converts paper documents to digital files and enables unprecedented management of paper documents and offers unprecedented linkage to document management, cost accounting and fax/imaging solutions with over 60 connectors. The award-winning document management solution EFI Desktop SE organizes electronic desktop clutter, helping customers work faster and more efficiently. EFI’s Desktop Pro option extends Desktop SE's capabilities, allowing customers to scan, search, merge, edit, and share files on any electronic desktop, regardless of the different applications involved.

The Fiery Platform for the Office makes office publishing fast and cost effective for the highest volume offices with many powerful features, including:
· Fiery Booklet Maker makes producing complex documents easier by utilizing a wizard workflow that guides the user through the entire process
· With Fiery’s Visual Workflow, users of every expertise level produce expert-level print
· The Fiery User Adaptive workflow enables users to customize processes to suit specific needs and make it even easier to print what they need to print
· Utilizing the optional Hot Folders and Virtual Printers, users can “drag and drop” files into pre-configured Hot Folders and print jobs with pre-defined, guaranteed results, or to Virtual Printers that are configured for specific tasks. Via Virtual Printers, users can also print from SAP, the popular enterprise resource planning tool.

Color plays a major role in the success of visual communications in general and helps define a corporation’s image, and the Fiery Platform for the Office delivers brilliant color right “out of the box,” with consistent color across applications, computer platforms, and color file formats. Users in demanding office environments easily achieve undeviating, professional-level color.

The optional EFI Spot-On is particularly important when matching corporate branding colors is essential. Spot-On guides office users in matching their corporate brand color one time, and then enables them to print the accurate corporate color, in all of their documents – the first time and every time afterward.

As the increasing demand for one-to-one marketing grows, the Fiery Platform for the Office puts variable data printing tools in the hands of corporate marketing and creative professionals, increasing the agility with which changing market needs can be addressed. A standard Fiery feature, Fiery FreeForm, empowers users in the corporate environment to readily deploy smaller, targeted campaigns that greatly enhance their customer response. And, with the FreeForm kit, available at no charge, users can utilize predefined templates and workflows to get their job “started right.”

Extending the Fiery to the corporate user’s desktop, the Fiery Bridge enables the Fiery to be treated as a Windows Network Share for document distribution and storage, so scans are within the user’s reach and easily printed, distributed and archived. Users are able to view and manage their jobs on the Fiery via Fiery Bridge – and drag and drop documents between the Fiery Mailbox and their desktop. The Fiery Bridge also enables integration with EFI Desktop SE, EFI Desktop Pro and most Desktop Management Applications.

The award-winning EFI Desktop SE and EFI Desktop Professional Fiery solutions for the corporate environment allow users to instantly organize, manage, find and share all paper and digital documents. Files stored on the desktop, network or on the user's printer can be easily viewed, managed and shared in PDF format with anyone, anywhere, using a simple drag-and-drop operation. The optional EFI Desktop Professional offers additional features, including built-in Optical Character Recognition (OCR), which translates scanned text into machine-editable text, and All-in-One Search, a robust desktop search and indexing engine tightly integrated with OCR to enable users to easily find any document.

The most critical corporate IT Departments welcome the Fiery Platform for the Office because Fiery technology is based on an open architecture and adheres to industry standard certification policies and network authentication protocols. The Fiery Platform for the Office readily integrates into enterprise-wide user authentication, so user network privileges extend all the way to the Fiery-driven color printer.

The Fiery Platform for the Office incorporates strong security utilities ranging from limiting who has access to the controller, encryption of critical information, and the optional Secure Erase feature, which removes all traces of job data from the Fiery hard disk drive.

The Fiery Platform for the Office features industry standard networking protocols which virtually guarantees easy connectivity and ensures seamless integration in any network environment. Additionally, the Fiery consumes big files faster, so the drain on bandwidth is minimized.

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