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Kyocera Extends Initiative to Reduce Enterprise Printer Expenditures

5 Oct, 2004

Kyocera Extends Initiative to Reduce Enterprise Printer Expenditures

Kyocera Mita America announced that it will continue to collaborate with Current Analysis, a market intelligence firm in the printer industry, on a aWeb-based tool that allows enterprises to assess otherwise hidden recurring costs before purchasing printers.

Under the newly extended agreement, Current Analysis is providing Kyocera Mita America with bi-weekly updates of printer consumable costs—including cartridges, toner, drums and maintenance, from all manufacturers including Kyocera—which are then integrated into the TCO Tracker. This web-based interactive tool allows organizations to calculate true printer costs and compare competing brands with Kyocera solutions.

"Printer manufacturers are making billions of dollars from toner and other printer consumables at the expense of their own customers," said Peter Hendrick, director, marketing communications at Kyocera Mita America. "The unfortunate reality at most organizations is that users and IT departments are rarely aware of how much their companies spend on printing supplies. We're trying to change that. By managing printer costs, organizations can substantially improve their bottom lines."

According to numerous industry analysts, organizations spend between 5 and 10 percent of their annual revenue on the input, management and output of documents. However, these costs are rarely tracked or managed in an effective, holistic fashion because budget responsibility for printers and consumables generally reside in different departments. Further, while most businesses lease traditional office equipment such as copiers, they tend to purchase printers, neglecting to anticipate aftermarket costs.

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