Tech Data U.S. Kicks Off Technology Solutions Tour18 Oct, 2007
Tech Data U.S. Kicks Off Technology Solutions Tour
CLEARWATER, FL - Tech Data Corporation has unveiled its new Technology Solutions Tour, a series of six regional channel conferences for 2008. The Technology Solutions Tour will enable an array of IT resellers, manufacturers and software publishers to engage one another, build partnerships and develop strategies to more profitably capitalize on the industry's latest technology trends.
"The Technology Solutions Tour will be Tech Data's premier customer and vendor business partner engagement events of the year," said Katie Dumala, Tech Data's vice president, Marketing Services. "An exciting new forum that will expose resellers to new growth opportunities, the Technology Solutions Tour will feature many of the emerging and high-demand solutions supported by Tech Data. At each Technology Solutions Tour stop, our vendor business partners will engage existing customers as well as recruit new resellers, strengthening and forming the relationships vital to success in the channel."
The Technology Solutions Tour leverages Tech Data's ability to design and execute valuable conferences and events, bringing together leading companies that drive growth in the IT channel. It is built upon Tech Data's unmatched technical expertise, broad product knowledge and specialized solutions sales support capabilities. The distributor's Specialized Business Units (SBUs), Advanced Infrastructure Solutions (AIS) Division, Client Computing Business Unit and traditional product divisions, Client Systems, Networking, Peripherals and Software, will all participate in Technology Solutions Tour stops throughout the year. These Tech Data teams and the vendor business partners they support will share sales and technical insight with reseller attendees looking to grow their businesses by expanding their solutions offerings.
Sales, Technical, and Market Expertise
"Understanding technology solutions and their application in the end-user environment is only part of the challenge facing resellers," added Dumala. "While the Technology Solutions Tour will be focused on bringing new solutions to our customers, it also will present many opportunities for resellers to learn effective strategies for marketing and selling these technologies to a diverse slate of businesses and organizations in the public and private sectors."
For example, Tech Data will hold its annual TechEDG Government and Education Services Conference in conjunction with the Technology Solutions Tour, helping more resellers capitalize on the demand for IT solutions among government agencies and educational institutions nationwide. Advice for building, selling and marketing solutions for end users in the finance, healthcare, hospitality, legal and other vertical markets will be delivered by Tech Data SBUs like Document Imaging, Physical Security, Pro A/V and Wireless. Tech Data's SMBAccess Partner Connection Conferences also will be part of the events, giving small-to-midsize business (SMB) resellers exposure to the broad sales, technical and market expertise featured during the Technology Solutions Tour. Additionally, resellers deploying industry-standard servers, storage and high-end software applications for mid-market and enterprise customers will have access to the sales and marketing resources of Tech Data's AIS Division.
In addition to a strong focus on designing and selling solutions, the Technology Solutions Tour will provide attendees with diverse business-building content. Resellers will attend sessions offering expert advice on topics such as how to more efficiently run their operations, hire and retain top talent, successfully market their solutions, build services revenue and finance their businesses.
The Technology Solutions Tour Stops
The Tech Data Technology Solutions Tour is slated for stops in the Northeast, Chicago, Washington D.C., California and Orlando. Each conference is expected to draw hundreds of attendees, including resellers, vendor business partners, Tech Data sales and marketing executives and other industry experts. Tech Data will invite a select group of resellers, manufacturers and software publishers based on the multiple technology solutions featured at each event.
To learn more about Tech Data, call 800-237-8937 or visit www.techdata.com.