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Thalerus Introduces Vendere Webstore Solution Powered by United Stationers Smart Search

30 Sep, 2009

Thalerus Introduces Vendere Webstore Solution Powered by United Stationers Smart Search

Lisle, IL (September 2009) – The Thalerus Group announces the debut of a new version of its Vendere webstore solution that’s powered by United Stationers Smart Search technology. United’s web-hosted Smart Search enables the delivery of United Stationers’ content for nearly 40,000 products to power resellers web storefronts, based on search and navigation requests by end consumers.

“We are pleased to offer Smart Search as an enhanced capability to our United Stationers dealers. United resellers can be assured that their online customers will find the products they seek with the fewest clicks. Our goal remains to offer our dealers the latest in online marketing strategies that enhance their position in the e-commerce marketplace,” said Lillian Yeh, president and CEO of Thalerus Group.

The integration of the United Smart Search technology allows resellers to leverage United Stationers’ latest e-content, robust search and navigation, and cross-sell and up-sell capabilities within the Vendere webstore platform. United Stationers enhanced its content – delivered via United Smart Search – to provide more detailed product attributes, improved photographs, persuasive selling copy and additional data to facilitate the matching of supplies with equipment.

“Thalerus’ integration of United Smart Search represents another step in the industry’s adoption of this important technology,” said Laura Gale, vice president of marketing for United Stationers. “With the steady increase of online purchases of business products, it’s essential that resellers offer their customers a robust shopping experience, with powerful search and navigation, stellar content on a wide range of items, and techniques to stimulate cross-sell and up-sell. United Smart Search delivers United’s content in a way that increases Web sales and improves customer service.”

Thalerus Group was founded in 2001 by Yeh. The software developer provides its clients with 21st Century software that includes Vendere, Vibe, a windows-based back office management solution, and Vtrack, software that delivery tracking and aids dealers in the verification of customer delivery signatures.

For More Information Please Contact Marc Lyon at Thalerus Group at 630.955.9990.

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