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The Dealers have Spoken: Maximize your Potential at ITEX

15 Feb, 2006

The Dealers have Spoken: Maximize your Potential at ITEX

As thousands of document imaging professionals converge in Las Vegas this month for the sixth annual ITEX convention, it’s important to understand why both exhibitors and attendees of the event continue to return to the show and why an increasing number of those in the industry are making a point of attending.

Simply stated it’s the RESULTS. Those who attend the event get them and those who have not hear about them from their peers. ITEX is an event where partnerships are formed and knowledge is gained. These partnerships and newfound knowledge translate into profitable results for businesses.

Let’s face it, as areas of the industry are being threatened by several new market trends, and competition from multiple sources, let alone the Internet, learning how to defend your current market position is a must-know and must-do proposition.

“The importance of staying on top of trends and emerging technologies is more significant today,” said Steve Suntres, senior account manager for Advance Business Systems in Windsor, Ontario Canada. “With product parity and niche superiority in the MFP market, salespeople need to understand that the “consultant hat” has gotten even bigger.

“In order to maintain or grow their position in their respective markets,” Suntres continued, “the head under the hat must be better informed. ITEX is an amazing forum. One great way to accomplish my goal is to learn from their informative workshops and industry-specific presentations.”

The possibilities are endless. It’s just a matter of maximizing the numerous opportunities made available at ITEX.

• 100 hours of education on multiple topics led by noteworthy analysts and key vendors

• Concurrent dealer meetings and user groups

• Two full-day dealer business forums

• An industry leading keynote speaker

• An expanding exhibit floor profiling hundreds of the latest products and services

• Informative 45-minute Tech Tours of the show floor to network with technology movers and shakers

“The 2005 ITEX show was great,” said Adam Gregory, president of Advanced Business Supplies in Georgia. “I started relationships with two different vendors that have greatly impacted my bottom line. This was the first show that I attended and would recommend it to anyone. The ideas and possibilities are unlimited.”

Your fellow dealers have spoken and they are saying to attend ITEX, which will be held March 14-17 at the Las Vegas Convention Center. For more information, visit www.itexshow.com.

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