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Upcoming ITEX 2010 -Transformation Tools for the Hybrid Dealer

22 Oct, 2009

Upcoming ITEX 2010 -Transformation Tools for the Hybrid Dealer


Ft. Lauderdale, FL (October 2009) – ITEX, the leading tradeshow for spotlighting a cross-mix of  products and technology for the office channel, is gearing up to deliver a powerful menu of dealer tools at their annual show held March 3-4, 2010 at the Las Vegas Convention Center.

According to Imaging Network president Marc Spring, who founded ITEX ten years ago, “Dealer resellers once grounded in delivering reliable hardware offerings and services have found that traditional capabilities barely open the door to winning a customer’s business. The environment has shifted and the office channel demands a transformation to being a consultative solutions provider who integrates offerings of hardware, software, and services to become the single source provider for their customers - the ultimate Hybrid Dealer.”

Those at Imaging Network acknowledge that a “hybrid” is the combination of two or more different things aimed at achieving a particular objective or goal, i.e. the Hybrid Dealer who cross-mixes and combines a variety of office technologies and services to effectively transform their clients - and their dealership  - with optimum end results, achieving profitability.

ITEX is the perfect vehicle to deliver the best tools to transform a dealer’s organization and client base. All the information is there to engage dealers in changing or widening portfolios with the right mix that brings in profits. From peer-led education and product innovations to strategic MPS know-how, from adopting wide format and mailing systems to finding profits in office supplies, document management solutions, IT and Service initiatives; the list goes on.  Dealers, VARs, Solution Providers and more will find key information to readily enhance their business models to succeed in the “new economy.”

As companies face the challenge of maintaining profit levels, it takes “morphing” into the Hybrid Dealer to secure market share while retaining existing customer business. Dealers can learn how, why and what at ITEX Power Hour classes and special MPS and Service forums. By adopting new strategies and implementing new methods, by adjusting to market demands and learning new benchmarks, dealers can get the advantages they need over their competitors. Networking on the show floor with a host of quality exhibitors, shopping pavilions that feature products meant to enlarge a dealer’s range of services, classes and forums geared to being the “total provider”– i.e. the Hybrid Dealer - is the full menu that dealerships are looking for to help change the course to business for the better.

ITEX has been called the single most focused and credible authority out there to provide the latest industry information to drive education and insight into the transitioning channels. The convention’s founders, who additionally publish imageSource magazine, the industry’s leading publication for providers who manage document technology, keep their hands on the pulse of the market day in & day out. They understand and explore new product technology, the advances in integrated workflow and document management solutions, learn what key reasons are behind growing the MPS platform and other advancing opportunities for providers, becoming the integral resource dealers can rely on to strategically grow their business.

Spring adds, “For dealers and VARs that want the latest roadmap on how to reposition their business, ITEX 2010 will educate and inform them on just how to take control of their dealership today.”

Make arrangements to attend now. For detailed information visit www.itexshow.com.




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