Worldwide PC Market Gains Momentum17 Jul, 2003
Worldwide PC Market Gains Momentum
FRAMINGHAM, MA—July 17, 2003—Worldwide PC shipments of 33.2 million were up 7.6 percent year-on-year in the second quarter according to IDC's Worldwide Quarterly PC Tracker as aggressive pricing and strong portable adoption drove the market. The new quarter's results were ahead of projections for 4.1 percent growth due to the strong response to pricing initiatives in the U.S. and Europe, as well as the limited impact of SARS on demand in Asia. This is the fourth consecutive quarter of positive growth and represents the highest growth rate since the end of 2000.
“The market is definitely moving in the right direction,” said Loren Loverde, director of IDC's Worldwide Quarterly PC Tracker. “It seems we dodged a bullet with SARS, and the market remains cautious, but growth in the U.S. & Europe is ahead of schedule and we're still expecting increased business spending and continued portable adoption. There's a chance the results are driven by aggressive short term pricing, so I wouldn't throw caution to the wind, but these are very good results.”
Responding to aggressive pricing, the U.S. market came in above forecasts with growth of 8.1 percent. The consumer segment seems to have led growth, but the public sector was more resilient than expected, and commercial demand is showing signs of improvement.
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