Kansas City, MO (July 2010) — On Aug. 11-12 in Chicago, the Business Technology
Association (BTA) will host ProFinance, a one-and-a-half-day educational course
for office technology dealers. The course is taught by John Hey and John Hanson
of Strategic Business Associates.
It can be lonely being an independent company in
a very competitive industry. You don’t know what “good” looks like in your
industry. As a result, many of your strategic decisions are made in a vacuum or
by intuition. It is easy to be intimidated by the large public firms in the
industry because of their size and perceived ability to purchase product at a
lower price. The reality is that this is a perfect time to be an independent
company in a rapidly changing industry.
ProFinance’s instructors will teach attendees
the financial terms and relationships that helped them make the decisions that
built DC Hey from a $5 million to a $150 million IKON-acquired enterprise. In
addition to helping attendees implement “The Model” in their companies, they
will help them understand the strategies required to become more client and
employee focused — key strategies toward successfully growing their companies,
improving profitability and winning against the competition.
ProFinance is designed for owners and
executive-level staff who make the critical business decisions that impact a
company's success. ProFinance is one of BTA’s longest-running
courses and has received many positive reviews through the years. Among the
comments from recent attendees:
§ “This class is by far the most
meaningful training I have had to give the tools to measure the company and
steer us toward future growth and sustainability. Great job! Thank you!” — Julie
Warner, Digital Copy Systems, Peoria, Ill.
§ “Wow, these guys over-delivered! I
came expecting a financial review or process. I got an extreme makeover of ideas
about our business! John and John put a great package together. I came to better
understand the model, but got so many management and implementation tips that I
feel will be able to take our company to the next level. I will strongly
recommend any owner I meet to attend this seminar and look forward to my next
meeting with John and John.” — Wayne Cernie, BSA Business Solutions, Phoenix,
Ariz.
§ “Over the last two to three
years, we have implemented these ideas and model and it has clearly changed and
driven our business to a solid and more optimistic phase. We had the best
interests of our clients and employees, but needed a road map to effectively
negotiate our future.” — Dawn Abbhul, Repeat Business Systems, Albany, N.Y.
For more information or to register for
ProFinance, visit www.bta.org/ProFinance
or call (800) 843-5059. Returning BTA-member ProFinance students seeking a refresher course and the
opportunity to obtain the new model can attend for 50 percent off the member
price.
Founded in 1926, the Business
Technology Association serves office technology dealerships, resellers,
manufacturers, distributors and service companies. Its core members — office technology dealerships —
consult, sell and service hardware, software and supplies with the goal of
helping businesses maximize their investment in devices and technology. Through
the association's various educational programs, information, research, legal
services, publications and guidance, BTA member dealerships are positioned to be
the premier source of the office technology used by businesses throughout the
United States every day. For
more information on BTA, visit its Web site at www.bta.org or call (800)
505-2821. The fax number is (816) 941-4838. You may also write to: BTA, 12411
Wornall Road, Kansas City, MO 64145.
